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Reinforcing leadership

For over 30 years, Hindmarsh has completed numerous landmark buildings across Australia with a total project value exceeding $2 billion, putting them at the forefront of Australia’s property and construction industry.

The challenge

Hindmarsh came to us wanting to strengthen their branding in order to reflect the leadership and growth within the business.

Our approach

We audited the existing guidelines to unify the Hindmarsh brand across all collateral and define a design direction for the work ahead. The guidelines were then applied to a new “Year in Review” book that conveyed their leadership strength through tone, type, imagery, format and stock.

The result

Hindmarsh now has a fully responsive website, with tailored designs working across desktop, tablet and mobile devices. And they have an elegant, bound book they can use to impress clients.



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